On the 26th and 27th March ART will participate at VTM

Turin – 8th March 2024 – ART, a leading Italian company in the supply of connected infotainment systems and digital cockpits for the automotive market (Luxury & Sport), announces its participation in the Torino VTM (Vehicle & Transportation Technology Innovation Meetings) which will be held on 26th and 27th March at Lingotto Fiere.

ART, as Sponsor of the event, will participate in the plenary conference with a speech by Ing. Gabriele Pieraccini, Chief Technology Officer, as part of the panel on “Artificial Intelligence and Connectivity”.

The discussion will focus on Artificial Intelligence applied to infotainment systems as a point of reference and discussion on one of the most relevant trends in the automotive market. The infotainment system, a technology well known to ART, is playing a key role in the automotive industry by being an enabler for access to the car as well as an enabler for guaranteeing the driver a superior user experience. It is in precisely this area that ART can demonstrate its great competence due to its 20 years of experience, suffice it to say that it was the first to integrate Apple car play in a vehicle in 2014, and the first to integrate Alexa in 2021.

Now as in the past, it is precisely ART’s highly integrated vertical product development (100% inhouse from HW to SW and connectivity) that allows it to dominate this market thanks to its modular SW approach, as well as its wealth of skills in designing and producing high-performance HW.

ART’s participation in the calendar of workshops will also focus on this same theme. In particular, it will be related to another of the sensitive issues facing the automotive market: the correlation between AI and Cyber Security in infotainment systems. Here again, connectivity will play a leading role in the discussion as an entry point in the car. ART will bring its vision and experience and share them with the audience.

The ART team will be on hand during the two days of the VTM for B2B meetings to share their experience and expertise, including the testing services provided by MATE, the ART group’s latoratory specialising in environmental, mechanical, corrosion and IP grade testing, in various industrial sectors: Automotive, Aerospace, Aeronautics & Defence, Agricultural, Biomedical, E-mobility, Railway and Naval.

For more information, contact ART’s communications manager, Francesca Luigetti, at communication@artgroup-spa.com. Follow ART Spa on social media LinkedIn.